Lyons Speedy Transport
Lyons Speedy Transport operates a fleet of six vehicles, driving disabled patients to medical appointments in the Phoenix metro area, and regularly to California. Lyons vehicles branded with a simple door magnet are seen by many every day, but until now, the brand wasn’t memorable. A Prisma account executive saw an opportunity for more brand exposure.
In the Phoenix metro, vehicle wraps generate more impressions than any other outdoor advertising medium, at 35,000 to 75,000 sets of eyeballs daily. Prisma worked with Lyons to develop a strategy that would create a new and memorable identity for the transport company, and fit within a budget.
Prisma designed original “lion” artwork to partially wrap the vehicles, making each in the fleet instantly recognizable while keeping costs lower than a full wrap.
Prisma uses UV ink and the latest technology to print and install vehicle wrap graphics for maximum lifespan. A vehicle can maintain its high quality wrap as long as three years, even with exposure to the Arizona sun. Contact Prisma’s grand format department if you’d like to learn more about vehicle wraps:
602-243-5777; ask for Tom Belanger.